NEWS & MEDIA
India Blooms
National Campaign to promote driving for women reaches Kolkata
Bharathi reached Kolkata on the current leg of her tour. Starting from Hyderabad, she has covered Bangalore, Chennai, Kochi, Goa, Pune, Mumbai, Surat, Ahmedabad, Udaipur, Jaipur, Amritsar, Srinagar, Chandigarh, New Delhi, Lucknow, Varanasi, Patna, Guwahati and would now be covering Ranchi, Bhubaneshwar, among others.
Orissa Dairy
National Campaign To Promote Driving For Women For Better Access To Livelihoods And Opportunities
The focus is on enabling women to not only learn driving but also own electric vehicles to generate income which in turn can also reduce carbon emissions from transport. ‘Even Cargo’, a social enterprise providing training, employment, and electric vehicle ownership to women drivers is also supporting this campaign.
The Hindu
Promoting women empowerment through mobility
“Women all over the world face restrictions on their mobility. They are unable to travel long distance to acquire decent education or take up jobs which involve complex or unsafe commute resulting in a restricted pool of job opportunities for them,” says Jai Bharathi
East Mojo
Campaigner on mission to promote driving among women reaches Guwahati
The campaign seeks to promote awareness on the importance of women acquiring the power of driving and travelling safely to expand their horizons in all aspects of their lives.
The Logical Indian
Shell Foundation Launches Campaign To Encourage Women Learn Driving Skills, Boost Mobility
The campaign 'Moving Boundaries' aims to empower women to be independent by offering them two and three-wheeler training and related income opportunities. It seeks to promote awareness of the importance of women obtaining the power of driving and travelling safely to enlarge their horizons in all aspects of their lives.
Hindustan Times
Woman’s solo effort: Driving change among women, for women
Moving Women (MOWO) Social Initiatives Foundation has launched ‘Moving Boundaries’, a campaign to encourage women to pick up driving skills and remove roadblocks to increase their job prospects.
She The People
This Architect Is Driving 11,111 kilometres Across India To Encourage Women To Learn Driving
Who Is Jai Bharathi? She is an architect and an avid biker who is on a mission to encourage more women to learn driving, be self reliant and use this skill to increase their chances of getting employed and earn a livelihood. She has been riding across 20 cities on her bike.
The News Mill
Campaign to promote driving among women for better access to opportunities
On November 16, Jai Bharathi reached Guwahati taking forward her campaign message. Addressing journalists in Guwahati, Bharathi said that the ‘Moving Boundaries’ campaign aims to let women know the importance of learning to drive, which in turn will provide them with various employment opportunities.
Times Of India
Architect makes pit-stop in Delhi as she drives home her point
Jai Bharati arrived in Delhi on Friday on her two-wheeler, b ..
The Hindu
Woman rides 11,111 kms across India to help generate employment opportunities for women
A 100 women auto drivers, proudly dressed in khaki shirts, some teamed with their saris and the rest with salwar kameez, pottus and strings of jasmine. This scene, at the EA Hotel in Chennai, created a lasting impression on Jai Bharathi, who is riding around the country on a Jawa 42.
Dt Next
Biker on India tour to encourage women to pick up driving skills
Jai Bharathi started the Moving Women Social Initiatives Foundation (MOWO) to create a safe and reliable commute option for women and in doing so empower women to become self-reliant and confident.
News Goa
MOVING BOUNDARIES: JAI BHARATHI RIDES ACROSS INDIA IN NATIONAL CAMPAIGN TO PROMOTE DRIVING FOR WOMEN
Under this campaign, Jai Bharathi, founder of MOWO is touring India on her motorbike from October 11th for a period of over 40 days and covering over 20 cities to create awareness and encourage women to learn driving to increase their job opportunities.